LBN Tech Blog - Digital Marketing Strategy | SEO | SMO

Types of Healthcare Content That Can Increase Patient Volume

There are about 70,000 health-related searches made on the web every minute. EVERY MINUTE. When we experience any worrisome symptoms, our first instinct is to ask Google for consultation. With this kind of demand, accurate medical information is needed on the web.

How to Conduct a Competitive Analysis?

What makes a product successful? Customer demand, right? But where there is a demand, there will be similar products from competitors. Competitors can be a touchy subject for business owners, but a little competition is always needed for improvement.

How to start a digital marketing agency from scratch and run it successfully? | Part 2

Digital marketing is a versatile business field that keeps evolving. Dramatic is a good word to be associated with the digital marketing industry. If you have a flair for marketing and the readiness to keep learning new things, then digital marketing would be a good direction for your career.

How to start a digital marketing agency from scratch and run it successfully? | Part 1

Digital marketing has always been a promising growth field, but the pandemic served to be the miracle that accelerated it. Did you know that more than 75% of the customers discovered a new interest in online activities during the year 2020?

What Is the Difference Between Google My Business and Google Business Profile?

We all have realized the importance of having a Google My Business profile, especially the small business owners. But as we are getting proficient with the idea, Google has announced an update or as they call it a name change for Google My Business.

Game Plan for a Successful Healthcare Content Marketing Strategy

Every sector needs a sound game plan for effective marketing and the healthcare sector is no different. The pandemic has only accelerated the need for healthcare organisations to digitalize their resources.

What to Expect from a Professional SEO Company?

Now that you have realized the importance of SEO for your business and have hired an SEO company, what should you expect from them? Here are some things that you should know after investing in an SEO company.

Rules for Healthcare Content Marketing

Healthcare content marketing isn’t as easy as it sounds. There are good and bad strategies, and to differentiate between them, you might need an expert, which is where a digital healthcare marketing agency comes in.

How to Create Unique Content That Works for the Healthcare Industry?

While there are mind-blowing marketing strategies involved, the fundamental lies in the content you provide. Thus, creating unique content that captures the viewers’ attention and clarifies the topic is the need of the hour in the healthcare industry.

10 Innovative Ways to Market a Healthcare Brand

With about 5% of all Google searches made being healthcare-related, it is evident that people like to be aware of the condition and the treatment. A properly planned marketing plan is important to satisfy people, and instead of sticking to the old ways, it makes sense to try out some innovative ways by which you can make your brand stand out.

The Role of Digital Marketing in the Healthcare Industry

Statistics show that 88% of people who want to get information about health start with search engines like Google. Though we cannot completely rely on the web for knowledge, digital content about the healthcare industry plays a major role in the wellness of people.

What is the Role of SEO in the Web Design/Development Process?

We all love a beautiful, well designed and eye-catching website but what good is it if it never catches anyone’s eye? This is the role of SEO in the web design process – making sure that the website receives more visitors.

What is the Process of Web Design and How Does It Differ from DIY Solutions?

We all have read multiple articles about the importance of having a website and how it benefits our business. The web design process has also become quite easy with a lot of web builders providing DIY solutions. But what makes some people still seek out web design companies instead of choosing DIY solutions for their website building?

What are the Newest Trends in Website Design?

We have only 3 months left before stepping into a brand-new year. It might have looked like the world was at a standstill for the past two years since the pandemic started, but the fact is the digital world has been progressing at a rapid pace. The upcoming web design trends of 2022 seem promising as they did for the previous years.

Google My Business Checklist

Google My Business is one of the best resources in the digital marketing world. When utilised properly, it can build the business’ clientele and boost sales. And the best part – it is completely free.

How to Write Compelling Headlines in 3 Steps

Be it a blog or an advertisement, what is it that you think tempts the readers to take a look at it? Yes, you guessed it right. Headlines. All the fuss about creating attractive headlines is not uncalled for since at the end of the day, headlines are what are responsible for that important first impression on the viewers.

The Significance of Meta Description in 2021

SEO is an invaluable option to improve the reach of quality content and the number of SEO companies in Chennai prove that. Other than this, there are also HTML and metadata attributes that can be added to the back-end of a webpage which can increase the ranking of the website.

How to Write a Product Description for eCommerce Websites

Compelling content is a key factor in eCommerce product descriptions. The objective is to first educate the buyer about the product and then entice him to buy. If not enough information is given or if it is not presented clearly and concisely, the buyer will lose interest and move on to another site.

Digital marketing tips for preschool owners

Why consider digital marketing for a preschool?

These days, every business has a social media and digital marketing presence, from local businesses to multinational companies. Nowadays, when consumers need a product or service, they search for it online.

What are the 9 basic rules Google follows for Featured Snippets?

Featured Snippets are extremely popular with both users and advertisers.

It benefits the reader as they can get a quick overview of the subject matter without visiting any websites that appear on the first page and reading through the content.