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Top 5 Reasons Why Your Business Needs a Website Jan 23 / 2023

Top 5 Reasons Why Your Business Needs a Website in 2023

“Technology is not my forte!”, “It is too costly for me!”, “My business is doing alright.”, “I cannot sell my product or business online.” – what is your reason for not having a business website? All of these might seem like good enough reasons for you but in reality, your business does need a website. We as a content marketing and website development company know this better than anyone else.

ChatGPT - How to use it? - Pros and Cons Jan 23 / 2023

ChatGPT – Is It the Future or Just the Latest AI Fad?

ChatGPT is the new chatbot that has the world talking about it within weeks of its release. ChatGPT is a large language model chatbot that can answer complex questions in simple English. There have already been versions of GPT that perform the same job and hence you might find yourself thinking

E-Commerce Web Development Company Dec 23 / 2022

What Are the Major Elements of an Ideal E-Commerce Website?

Your online business is not complete without an e-commerce website. People now prefer shopping online rather than visiting the stores physically. There are many businesses now that operate online and don’t have a physical store per se. This is the power of e-commerce websites in today’s world.

Difference Between Copywriting and Content Writing Dec 20 / 2022

Difference Between Copywriting and Content Writing

With content writing being included in the list of the most lucrative jobs of the future, it is no surprise that the phrase has become so popular. More than 80% of marketers include content marketing in their digital marketing strategy. There are different types of content marketing but one popular question that people have is the difference between copywriting and content writing.

Types of Content Marketing Nov 17 / 2022

Content Marketing – A Modern Guide for 2023

The success of today’s businesses heavily relies on digital marketing. Developing the right strategies helps the business reach the targeted audience. A major part of digital marketing strategies includes content marketing. Understanding the types of content marketing and rightly utilizing them can improve brand awareness and revenue for the business.

Ecommerce Web Development Company Nov 11 / 2022

How Does an Ecommerce Website Work?

The days without online shopping seem like ages ago. We have come a long way in two decades and ecommerce has started to rule the market. If you are a small business owner, then you might want to think about getting an ecommerce website.

Ecommerce Web Development Company Nov 01 / 2022

7 Reasons Why Having an Ecommerce Website Is More Important Than Ever

Statistics don’t lie. It is found that about 91% of people get to know about a local business online. Considering the amount of time that we spend on smartphones and the internet in general, this should not be surprising. What is in fact surprising is that there are still businesses that don’t understand the importance of having an Ecommerce website.

Types of Content Marketing Oct 26 / 2022

How Does Video Content Help Improve SEO?

If you are a digital marketer then you might have heard the term SEO more than your name being called. Search engine optimization (SEO) is the basic foundation of your business’s online presence making it an important factor to focus on for the success of your business. Understanding the types of content marketing and utilizing them in the right way can help with SEO.

Best mobile marketing tips to grow a business Sep 23 / 2022

5 Mobile Marketing Techniques That Can Grow Your Business

India is the second fastest-growing advertising market in the world and the time spent on shopping apps on mobile phones increased by about 45% in just a year. The usage of smartphones is increasing exponentially and we just can’t ignore mobile marketing. If you want to drive more traffic to your website and increase your sales, it is time to focus more on mobile marketing.

Small Business Guide to Lead Generation Sep 22 / 2022

Lead Generation Basics for Small Business Owners

The success of any business, be it small or big, lies in the maximum engagement of the customers. A business with more sales of the product or service is considered to be profitable. But how do you ensure the inflow of customers? How do you guide your business down the path to success? Lead generation is the answer! Every business owner needs to know the basics of lead generation to make people aware of the product/service and to make them engage with the business.

What is Brand Loyalty? - Why Is Brand Loyalty Important? Aug 23 / 2022

Brand Loyalty – Why Does It Matter and How to Build It?

Brand loyalty is the trust and preference that a customer has for a brand. This can make the customer purchase the brand’s product over other similar products offered by the competitors. This happens when the customer has an exceptionally positive experience with the particular brand. Brand loyalty is the dream of every business owner but it is very rare to come across. We as a digital marketing agency would like to emphasize on the importance of building brand loyalty with customers.

Difference between Content Marketing and Content Strategy Aug 23 / 2022

What Is the Difference Between Content Marketing and Content Strategy?

Often times it can be hard to answer simple questions and in the marketing industry, there are quite a few questions like this. What is the difference between content marketing and content strategy? The answer to this question isn’t very complicated but cannot be answered in a single line. We as a digital marketing agency would like to cut out all the industry jargon and make it as simple as possible.

5 Ways Technology Might Be Blocking Your Business Progress Jul 27 / 2022

5 Ways Technology Might Be Blocking Your Business Progress

Statistics point out that more than half of Americans either work in or own a small business. Small businesses are the backbone for the economy to thrive. But with time, the challenges faced by the businesses increase, and those that adapt to them alone flourish. Technology is a crucial factor for business development but assessing the technology that you use is more important

Top 5 SEO Mistakes to Avoid Jul 15 / 2022

Top 5 SEO Mistakes to Avoid

SEO is the backbone of business marketing. Almost every businessman has SEO strategies for website promotion but not all reap the desired results. SEO might seem like a simple topic but it gets complex as we dive in since it keeps evolving. We, as one of the best SEO companies in Chennai, would like to share the most common SEO mistakes that are usually made and ways to eliminate them.

Future of Digital Marketing Jun 21 / 2022

Trends That May Shape the Future of Digital Marketing

One of the biggest headaches online marketing professionals face is the way innovations and technological changes affect their carefully thought-out marketing plans. Nowhere is the pace of change as rapid as it is in the world of online marketing and commerce. Many businesses suffered during the pandemic, but those who were able to make the right changes to their online marketing were able to grow.

History of Healthcare Marketing Jun 20 / 2022

The History of Healthcare Marketing

Healthcare marketing has a history that goes back far beyond what most people realize. Doctors, media professionals and marketing experts presume that the marketing of healthcare is a relatively new phenomenon dating back just a few decades. The reality is that it goes back to the advent of healthcare at the dawn of human civilization.

Best Digital Healthcare Marketing Agency May 25 / 2022

5 Ways to Convert Your Visitors into Customers

Website traffic and lead conversion are two different things. Some business owners might have learnt it the hard way but there is always room for improvement. Making people visit your website is important but not all visitors become customers. You will have to put in that extra work to get new customers and retain the existing ones. We as the best digital healthcare marketing agency

5 Reasons Why Your Website Needs a Blog Corner May 13 / 2022

Top 5 Reasons Why Your Website Needs a Blog Corner

The necessity for blogging has always been a popular debate, especially for a company on a budget. You might have been neglecting or postponing the creation of a blog corner, given the time and effort needed. But most people neglect to blog since they doubt the relevance of blogs in the digital marketing world.

Loyalty-Building Techniques for Healthcare Marketing Apr 30 / 2022

5 Loyalty-Building Techniques for Healthcare Marketing

Patient loyalty is regarded as the ultimate priority for successful healthcare marketing. With the plethora of options available, all it takes is one bad experience for the patient to find another healthcare provider. Hence, institutions need to focus on customer loyalty while charting out their marketing strategies.

Benefits of Content Marketing for Healthcare Companies Apr 15 / 2022

How Do Healthcare Companies Benefit from Content Marketing?

Creating a brand is now easy but marketing it to the right people requires detailed planning. The pandemic has proven the importance of digital marketing for every industry – especially healthcare. Healthcare content marketing helps healthcare institutions keep their patients informed while also building their brand reputation.

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